LEVELS
OF SPONSORSHIP
Would you like to become a sponsor?
Please contact
the Festival in the Park office at 704.338.1060 or
click here for our online form.
Market Demographics
100,000+ Will Attend
This Year’s 4 Day Event:
-
Double the size of an average Carolina Panther Football Game2
-
Equal to the attendance of The Winston Cup Race in Charlotte2
-
If Festival in the Park was classified as a tourist attraction, it would
be in the top 10 in the Area2
-
More will attend this year’s Festival than all of the Top 10 Meetings &
Conventions last year in Charlotte – combined.2
72% of Attendees live
in Charlotte
50% Attend with
families and 33%
attend with their friends
59% will attend the Festival at least twice each year
77% will have come back from a previous year
Thousands of children
hosted on Friday during “Kids Day”
More than
150 different Art Exhibits
Five Performing
Art Stages with more than 1000 performers
Festival in the Park
has received national and regional recognition
Festival in the Park
started in 1964 and is "Charlotte's Granddaddy Arts and
Crafts Show."
Extensive Marketing &
Promotion Opportunities
Located in the heart of Charlotte’s three most desirable
neighborhoods
|
Neighborhood Analysis |
Myers Park |
Eastover |
Dilworth |
|
Census Tract1 |
27 |
28 |
34 |
|
Total Income>$125K
Households with Children Under 18
Home Values > $ 250K
Population over 25 With College Degree
With Graduate Degrees
Total Population with Higher
Education |
29.65%
37.35%
78.48%
47.26%
25.07%
72.33% |
55.37%
46.24%
95.36%
47.33%
35.92%
83.25% |
21.23%
35.71%
40.44%
40.91%
26.42%
67.33% |
1 – Census –
www.census.gov
2 – Charlotte
Observer
3 – Business
Journal Book Of Lists
47th Year of Success -
Charlotte’s Family Festival
Sponsorship Opportunities & Benefits Summary
|
|
Presenting Sponsor |
Soft Drink Sponsor |
Park
Sponsor |
Stage/Interest Area Sponsor |
Sampling
Sponsor |
Apparel
Sponsor |
|
Logo/Corporate Name Recognition |
|
Stationary |
X |
|
|
|
|
|
|
Postcards |
X |
|
|
|
|
|
|
Printed Materials |
X |
X |
X |
X |
|
X |
|
E-Mail updates*** |
X |
X |
X |
X |
|
|
|
Official Volunteer Festival T-shirt |
X |
X |
X |
|
|
X |
|
Promotional Posters |
X |
X |
X |
|
|
|
|
Event Exposure |
|
On-Stage Representation |
X |
|
X |
|
|
|
|
Designated Event Recognition |
X |
X |
X |
X |
|
|
|
Media Exposure |
|
Press Releases/Announcements |
X |
X |
X |
|
|
|
|
Site Exposure |
|
Main Entrance Banner |
X |
X |
X |
|
|
|
|
Festival Sponsor Board |
X |
X |
X |
X |
|
|
|
Product Sampling Opportunities |
X |
|
X |
|
X |
|
|
Stage/Site Signage |
X |
|
X |
X |
|
|
|
Display Area/Corporate Booth* |
X |
|
X |
|
X |
X |
|
Website Exposure |
|
Site Links |
X |
X |
X |
|
|
|
|
Logo/Corporate Name Displayed |
X |
X |
X |
X |
|
|
|
Image/Branding |
|
Product Category Exclusive |
X |
X |
X |
|
X |
|
|
Merchandising Opportunities |
X |
|
X |
|
X |
|
|
Company Day |
X |
X |
X |
|
|
|
|
Hospitality Tents |
|
Private Tent Opportunity |
X |
|
|
|
|
|
*Booth Size based on
sponsorship level
*** Available when website
prepared to accept email addresses
Festival in
the Park is willing to work with companies interested in creating new and
unique sponsorship opportunities.
Certain exclusive rights of product may
be agreeable.
Would you like to become a sponsor?
Please contact
the Festival in the Park office at 704.338.1060 or
click here for our online form.